Join careerzynith, a pioneering social gaming company, on an exciting journey to revolutionize the world of online gaming. As a key member of our founding team, you will play a crucial role in shaping the customer experience and driving business growth through innovative CRM strategies.
In the rapidly evolving social gaming landscape, careerzynith is at the forefront of innovation, pushing the boundaries of what's possible in the industry. Our mission is to create immersive, engaging experiences that captivate players worldwide. As a seasoned CRM Manager, you will be instrumental in driving customer loyalty, retention, and growth, while contributing to the development of our cutting-edge platform.
We are seeking a highly skilled, data-driven CRM Manager to lead our customer lifecycle campaigns, from onboarding to reactivation. As a senior CRM professional, you will develop and execute targeted multi-channel campaigns, manage segmentation, and create a compelling promotional roadmap to drive retention and lifetime value. Your expertise in testing and optimization will continuously refine campaign performance, ensuring seamless and effective customer journeys.
This is a unique opportunity to take on a hands-on role at an early-stage startup, where your influence will directly shape the future of social gaming. You will collaborate with designers, stakeholders, and cross-functional teams to deliver consistent and engaging customer experiences across all touchpoints.
Key Responsibilities
- Own and shape the entire end-to-end customer lifecycle journey, covering onboarding, conversion, engagement, churn reduction, and reactivation
- Oversee continuous segmentation and analysis of the customer database to inform targeted campaigns
- Design and execute loyalty programs to drive customer retention and loyalty
- Develop and execute highly targeted campaigns tailored to specific audience segments
- Conduct A/B testing and analysis to optimize campaign performance and inform future strategies
- Collaborate with designers and stakeholders to produce creative materials for all CRM activities
- Establish strategies to optimize the frequency and timing of communications across multiple channels
- Monitor KPIs and provide regular reports on performance and trends to inform business decisions
Requirements
- Bachelor's degree in marketing, business, or a related field, or equivalent work experience
- Minimum of 4 years' experience in CRM or retention roles within the online gaming, social gaming, or related industries
- Proven success in customer journey management, promotions, creative development, segmentation, and email marketing
- Strong written and verbal communication skills, with the ability to clearly present ideas and collaborate with stakeholders
- Solid analytical and reporting capabilities, with experience using email marketing platforms and automated CRM systems
- Native or fluent proficiency in English, with a strong understanding of the US market and customer behavior
What We Offer
- Join a fast-growing, well-funded gaming startup with strong momentum and a remote-first, entrepreneurial work culture
- Take full ownership of the CRM function and shape its direction from the ground up
- Receive a competitive salary package tailored to your experience and impact
- Enjoy the freedom and flexibility to work remotely and collaborate with a passionate team
- Opportunities for professional growth and development, with access to cutting-edge training and mentorship programs
- A comprehensive benefits package, including health insurance, retirement planning, and paid time off
- Access to the latest technology and tools, with a focus on innovation and experimentation
Our Culture
At careerzynith, we value creativity, collaboration, and innovation. Our team is passionate about pushing the boundaries of what's possible in social gaming, and we're committed to creating a work environment that's inclusive, supportive, and fun. We believe in empowering our employees to take ownership of their work, and we're always looking for ways to improve and grow as a team.
How to Apply
If you're excited to shape the future of social gaming and join a team that's redefining CRM, we'd love to hear from you. Please submit your application, including your resume, cover letter, and any relevant work samples or portfolios. We can't wait to hear your story and learn more about your experience.