We are seeking an experienced Growth Marketing Manager or Fractional Chief Marketing Officer to drive the growth of our agricultural business and plant sales company. The ideal candidate will possess a deep understanding of the agricultural market, excellent strategic thinking abilities, and a proven track record in scaling businesses. Your role will involve developing and executing marketing strategies, enhancing brand awareness, and optimizing customer acquisition channels. If you have a passion for agriculture and a knack for innovative marketing, we want to hear from you!
Our business already has an existing customer base and strong sales volume, but we feel we’ve hit a plateau and need an experienced marketing leader to help us grow revenue by an additional $1M–$2M+.
This is NOT just a social media position. We are looking for someone strategic and execution-focused who can take ownership of our marketing and growth initiatives.
What we need help with:
- Email marketing campaigns
- Customer reactivation campaigns
- Increasing repeat business from existing clients
- CRM and customer segmentation
- Cold email outreach
- Lead generation strategies
- Outbound sales systems
- Social media strategy and oversight
- Content strategy
- Potentially guiding us on hiring/managing videographers or content creators
- Marketing analytics and ROI tracking
- Building scalable systems that drive revenue growth
We are open to ideas and are looking for someone who can come in, assess our business, and lead the strategy.
Ideal candidate:
- Proven track record scaling B2B companies
- Experience with outbound marketing and email marketing
- Strong understanding of sales funnels and customer retention
- Data-driven and revenue-focused
- Experience in agriculture, wholesale, landscaping, nursery, distribution, or related industries is a plus
- Comfortable working independently and taking initiative
Please include:
1. Examples of businesses you have helped scale
2. Specific results/revenue growth achieved
3. Your proposed approach for increasing revenue in a business like ours.