Marketing Coordinator

Position Overview: The Marketing Coordinator plays a key role in supporting organizational visibility and growth through the execution of marketing  initiatives across content, digital, and campaign channels. Working within the organization, the Coordinator contributes to content  creation, website management, email marketing, social media, and event support, while also supporting search engine optimization  (SEO) and broader content initiatives. This role ensures marketing strategies are effectively executed through collaboration with  cross-functional teams to maintain consistent messaging and deliver coordinated initiatives. The Coordinator evaluates ongoing  marketing efforts and identifies opportunities to improve efficiency and impact. Primary Functions:  Content & Digital Execution Develops and publishes blog and website content aligned with SEO strategy and broader content initiatives Maintains and updates website content in WordPress to ensure accuracy, consistency, and optimization Supports SEO efforts including keyword alignment, on-page optimization, and ongoing content improvements Campaign & Channel Support Plans, creates, and schedules organic social media content across relevant platforms Supports paid social media campaigns through asset preparation, audience targeting, and performance tracking Executes email marketing campaigns in HubSpot, including segmentation, scheduling, and reporting Marketing Operations & Enablement Assists in building and maintaining marketing automation workflows, including email sequences, lead nurturing,  and campaign triggers Designs marketing assets such as flyers, social graphics, and promotional materials using Canva Supports event marketing activities including promotional materials and post-event communications Organizes and maintains marketing assets to ensure consistency and accessibility Performance & Optimization Support Monitors and reports on performance metrics across content, email, and social campaigns Identifies trends and supports recommendations to improve marketing effectiveness and efficiency Leverages AI tools to support content development, campaign execution, and workflow efficiency Collaborates with internal stakeholders to support ongoing marketing initiatives Qualifications:  Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent professional experience 1-3 years of hands-on experience in marketing, communications, or content development. Strong writing, editing, and content creation skills with high attention to detail Experience supporting digital marketing initiatives across web, email, and social channels Understanding of SEO principles and content optimization practices Familiarity with marketing platforms such as CRM, email marketing tools, and social media management systems Ability to manage multiple priorities in a fast-paced, collaborative environment Experience using design tools (e.g., Canva) to support marketing asset development Exposure to marketing automation, campaign execution, and performance tracking Comfort using AI tools to support content creation and workflow efficiency Ability to interpret basic performance data and support continuous improvement of marketing efforts Disclaimer:  All promotions are subject to the manager's discretion and are contingent upon alignment with core values and the quality of  service. The above statements are intended to describe the general nature and level of work being performed by individuals  assigned to this position and should not be construed as an exhaustive list of all responsibilities, duties, and skills required.  Employees may be required to perform duties outside of their normal responsibilities as needed. Adherence to U.S. Compliance’s  core values, behaviors and competencies is expected throughout the duration of employment Pay Range $65,000—$80,000 USD Become part of our dynamic team and unlock opportunities to achieve your career aspirations while helping our clients care for their employees, protect our environment, and grow their businesses.   Full-time salaried roles come with a competitive compensation package and the chance to earn incentives through our Success Sharing Program. Additionally, we provide a comprehensive benefits package encompassing health insurance, along with vision insurance, dental coverage, a Health Savings Account, a 401K retirement plan matched by the company, disability protection, life insurance, generous paid time off, holidays, volunteer time off, technology reimbursement, and a host of other perks designed to support your well-being and professional growth. Join us and be part of a team where your contributions truly count. Learn more about U.S. Compliance by watching our mission and culture videos.