Multimedia Content Designer

Benefits: • 401(k) • Employee discounts • Health insurance • Paid time off Multimedia Content Designer Location: Chicago, IL (Hybrid: 3 Days in-office, 2 Days Work-from-home) Reports To: Head of Marketing Position Overview The Multimedia Content Designer is responsible for developing high-impact visual and multimedia assets that support brand, campaign, and product storytelling across our omni-channel ecosystem. This role collaborates closely with Global Marketing to ensure creative assets are brand-aligned, commercially effective, and appropriately localized for regional use. This role plays a hands-on part in shaping how our brand shows up across B2B, DTC, 1P, and 3P platforms through static, animated, motion, and video content—while acting as a steward of existing Brand Visual Identity (BVI), positioning, and global creative standards. The role leverages AI-powered creative tools to increase speed, scale, and localization efficiency, while maintaining creative quality and brand integrity. Responsibilities Creative Development & Execution • Design and produce static, animated, and motion graphics for use across website, digital advertising, social media, email, retail, and offline channels • Develop photography assets (product, lifestyle, and application imagery) • Design website assets and supporting digital content in partnership with marketing and ecommerce teams • Adapt and localize Global creative assets (including video and photography) for North America, ensuring alignment with BVI and positioning standards • Develop region-specific creative such as tradeshow graphics, campaign assets, and sales materials Campaign, Content & Channel Collaboration • Partner with marketing, product, sales, ecommerce, and Global Marketing teams to deliver assets that clearly communicate value propositions and tell cohesive brand stories • Support campaign and launch timelines by delivering required creative assets • Collaborate with marketing teams to support content calendars tied to campaigns, product activity, and company initiatives • Adapt graphics and video content from influencer and affiliate for use on social channels (Instagram, TikTok, YouTube, etc.), ensuring brand alignment • Manage the North American YouTube channel, including content updates, optimization, and performance-driven recommendations Written & Presentation Content Support • Translate messaging frameworks into clear visual and written formats while maintaining consistency with brand tone and positioning • Support internal communications and sales enablement through POP and other collateral Global Collaboration, Localization & Brand Stewardship • Work closely with Global Marketing teams to adapt and localize creative assets for North American use • Act as a day-to-day guardian of Brand Visual Identity (BVI), ensuring consistent application across all creative outputs • Support translation and localization of assets for Canada and Mexico (e.g., French and Spanish), leveraging AI translation tools with human review for accuracy and brand tone • Provide feedback to Global teams on asset effectiveness, usability, and regional needs AI & Creative Technology Enablement • Actively use AI-powered creative tools (image, video, motion, copy-assist, and editing tools) to accelerate concepting, production, localization, and iteration • Investigate, test, and recommend new AI and creative technologies that improve efficiency and scalability • Help define workflows and guardrails for AI use in creative production, ensuring brand consistency and quality • Balance AI-assisted production with human-led creative judgment and storytelling Asset Management & Process • Oversee a well-organized digital asset library (images, video, templates, motion files) • Maintain version control and documentation for global vs. regional creative assets Requirements & Skills • Bachelor’s degree in Graphic Design, Multimedia Design, or related field • 5+ years of experience in a multimedia, graphic design, or content design role • Strong portfolio demonstrating digital, motion, video, and photography-related work • Proficiency with Adobe Creative Suite and video editing tools (Premiere Pro, After Effects, or equivalent) • Experience using AI-powered creative and translation tools to support production and localization • Strong understanding of brand systems, visual storytelling, and omni-channel design • Ability to manage multiple projects simultaneously while meeting deadlines • Excellent co