Sales Development Representative

Sales Development Representative (SDR) Position Overview The Sales Development Representative is responsible for generating qualified sales opportunities through outbound prospecting and inbound lead follow-up. This is a critical role on the revenue team, serving as the first point of contact for potential customers and setting the foundation for successful sales relationships. Key Responsibilities Outbound Prospecting • Research and identify target accounts and key decision-makers within ideal customer profiles • Execute multi-channel outreach campaigns (email, phone, LinkedIn) to engage prospects • Craft personalized messaging that resonates with prospect pain points and business needs • Manage a high volume of daily outreach activities to hit activity and meeting targets Lead Qualification & Meeting Setting • Qualify inbound and outbound leads and route to appropriate sales team members • Conduct discovery conversations to understand prospect needs and challenges • Assess fit based on established qualification criteria (budget, authority, need, timeline) • Schedule qualified meetings for Account Executives with decision-makers • Maintain accurate and up-to-date information in CRM system Pipeline Development • Meet or exceed monthly quotas for qualified meetings and opportunities created • Follow up persistently with prospects while maintaining professionalism • Nurture relationships with prospects not ready to buy immediately • Track all activities and outcomes in CRM for reporting and analysis Continuous Learning • Develop deep understanding of company products, value propositions, and competitive landscape • Stay current on industry trends and prospect business challenges • Participate in training sessions and team meetings • Seek feedback and continuously refine approach and messaging Qualifications Required • 3+ years of experience in sales development, inside sales, or outbound sales • Excellent written and verbal communication skills • Strong work ethic with self-motivation and resilience • Comfortable with high-volume outreach and rejection • Coachable attitude with desire to learn and grow • Basic proficiency with CRM systems and business software • Bachelor's degree preferred but not required Preferred • Previous experience in B2B sales or customer-facing roles • Familiarity with industry • Experience with sales engagement platforms • Demonstrated success in competitive or goal-oriented environments Success Metrics Onboarding + Start Up • Complete onboarding and training program • Demonstrate consistent activity and engagement with prospects • Schedule qualified meetings with decision-makers • Show progression in skills development and product knowledge • Maintain data quality and CRM hygiene standards • Display coachability and willingness to implement feedback Ongoing Performance • Meet or exceed assigned quotas and KPIs for qualified meetings and opportunities • Maintain strong meeting acceptance and show rates • Achieve healthy conversion rates from meeting to qualified opportunity • Sustain activity levels aligned with best practices • Demonstrate continuous improvement in messaging effectiveness and results What We Offer • Competitive base salary plus commission structure • Comprehensive training and ongoing professional development • Clear path to promotion (many Account Executives started as SDRs) • Benefits package • Collaborative team environment with supportive leadership Work Environment • Remote • Equipment and technology provided • Standard business hours with flexibility • Fast-paced, metrics-driven culture focused on growth and development Beasley Media Group, LLC is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.